Hip Hop Was Born Here

ID13195081
Movie NameHip Hop Was Born Here
Release Name hip.hop.was.born.here.s01e02.1080p.WEB.H264-SCENE
Year2025
Kindtv
LanguageEnglish
IMDB ID37458166
Formatsrt
Download ZIP
1 00:00:07,746 --> 00:00:11,402 LL COOL J: So, Wu Tang explodes. 2 00:00:11,489 --> 00:00:14,405 You know, you're one of the breakout solo superstars. 3 00:00:14,492 --> 00:00:19,889 But first, what made you... <i>feel</i> hip hop? 4 00:00:19,976 --> 00:00:21,673 Why did you wanna <i>do</i> hip hop? 5 00:00:21,760 --> 00:00:24,415 It was a movement that was going on that we were all aware of. 6 00:00:24,502 --> 00:00:28,941 <i>Being from New York, you couldn't stop the movement.</i> 7 00:00:29,029 --> 00:00:30,595 <i>Everywhere you looked was hip hop,</i> 8 00:00:30,682 --> 00:00:32,336 from the fashion to the break dancing, 9 00:00:32,467 --> 00:00:34,251 to the graffiti. 10 00:00:34,338 --> 00:00:37,993 It was such a subculture that we embraced it even more 'cause 11 00:00:37,994 --> 00:00:38,908 everybody wasn't up on it. -Yeah. 12 00:00:39,039 --> 00:00:40,649 You know, that was New York style. 13 00:00:40,736 --> 00:00:42,564 -Y'all ain't up on these? -Yeah. 14 00:00:42,694 --> 00:00:44,348 -Y'all ain't up on this? -Yeah. 15 00:00:44,479 --> 00:00:46,133 <i>And you know what was crazy, though?</i> 16 00:00:46,220 --> 00:00:48,744 <i>You look at us back then, who would ever think</i> 17 00:00:48,831 --> 00:00:51,616 that we could be in a position where we could feed our families 18 00:00:51,703 --> 00:00:56,273 for the rest of our lives, be world-praised and famous 19 00:00:56,360 --> 00:00:59,015 for doing something that we love to fucking do? 20 00:00:59,146 --> 00:01:00,716 I would have never imagined that shit, man. 21 00:01:00,799 --> 00:01:02,718 -We made it this far. -We made it this far, fact. 22 00:01:02,801 --> 00:01:04,325 That was a good reminder for me. 23 00:01:04,412 --> 00:01:06,108 Fact. 24 00:01:06,109 --> 00:01:10,200 ♪ 25 00:01:10,287 --> 00:01:12,114 <i>LL COOL J: Hip hop is everywhere,</i> 26 00:01:12,115 --> 00:01:14,726 <i>every corner of the globe.</i> 27 00:01:14,813 --> 00:01:17,425 <i>To understand the power of hip hop today,</i> 28 00:01:17,555 --> 00:01:19,862 <i>gotta go back to where it all started...</i> 29 00:01:19,949 --> 00:01:21,211 <i>SINGER: ♪ Ain't no love ♪</i> 30 00:01:21,342 --> 00:01:24,649 <i>LL COOL J: ...my hometown, New York City.</i> 31 00:01:24,736 --> 00:01:28,262 <i>Because listen, when I tell you, hip hop was born here.</i> 32 00:01:28,349 --> 00:01:31,395 <i>SINGER: ♪ In the heart of town ♪</i> 33 00:01:31,526 --> 00:01:34,268 <i>♪ Ain't no love ♪</i> 34 00:01:34,355 --> 00:01:42,189 <i>♪</i> 35 00:01:42,276 --> 00:01:44,539 <i>Now, hip hop was built from the ground up,</i> 36 00:01:44,626 --> 00:01:46,323 <i>from the streets up.</i> 37 00:01:46,410 --> 00:01:48,151 It's just something from nothing. 38 00:01:48,238 --> 00:01:51,198 <i>A new sound,</i> 39 00:01:51,285 --> 00:01:53,025 <i>a New York sound...</i> -[beat boxing] 40 00:01:53,156 --> 00:01:55,898 <i>...always growing and evolving,</i> 41 00:01:55,985 --> 00:01:58,205 <i>breaking down doors.</i> 42 00:01:58,292 --> 00:02:00,468 <i>Because in the early days, there were no doors open.</i> 43 00:02:00,555 --> 00:02:02,122 Y'all ready? 44 00:02:02,252 --> 00:02:03,210 There's so much information to give 45 00:02:03,297 --> 00:02:04,907 and so much we gotta say. 46 00:02:04,994 --> 00:02:08,867 <i>But please understand, hip hop is the ultimate underdog story.</i> 47 00:02:08,998 --> 00:02:10,304 I used to believe in it, 48 00:02:10,391 --> 00:02:13,220 when nobody around me used to believe in it. 49 00:02:13,307 --> 00:02:18,094 <i>They dismissed us as a fad, said we were a flash in the pan.</i> 50 00:02:18,181 --> 00:02:20,531 <i>Now it's the soundtrack of our planet.</i> 51 00:02:20,618 --> 00:02:22,097 <i>♪</i> 52 00:02:22,098 --> 00:02:25,841 <i>So, I'm in Queens, where it all began for me,</i> 53 00:02:25,928 --> 00:02:27,234 <i>far from the billboards</i> 54 00:02:27,321 --> 00:02:29,671 <i>and the boardrooms where hip hop is found today,</i> 55 00:02:29,801 --> 00:02:32,152 <i>to speak to a friend who knows better than anyone</i> 56 00:02:32,239 --> 00:02:34,110 <i>the story of how hip hop went</i> 57 00:02:34,241 --> 00:02:37,244 <i>from an underground New York sound...</i> 58 00:02:37,374 --> 00:02:39,811 <i>to a transformational art form</i> 59 00:02:39,898 --> 00:02:42,118 <i>that impacts culture around the world.</i> 60 00:02:42,205 --> 00:02:47,036 <i>♪</i> 61 00:02:47,167 --> 00:02:48,951 <i>-We in Hollis, Queens. -Yes.</i> 62 00:02:49,038 --> 00:02:51,736 <i>Your home. What I wanna know is,</i> 63 00:02:51,823 --> 00:02:56,480 what was your very, very first exposure to hip hop? 64 00:02:56,611 --> 00:02:59,090 It was dudes in Hollis 65 00:02:59,091 --> 00:03:00,706 that used to bring turntables out on the front step. 66 00:03:00,789 --> 00:03:02,399 I remember that. 67 00:03:02,486 --> 00:03:06,837 The next thing you know, I became DJ Run. 68 00:03:06,838 --> 00:03:10,320 And here is Run-D.M.C. 69 00:03:10,451 --> 00:03:12,757 [audience screaming] 70 00:03:12,844 --> 00:03:13,758 <i>♪ Whose house?</i> 71 00:03:13,845 --> 00:03:14,759 <i>♪ What, what? ♪</i> 72 00:03:14,890 --> 00:03:16,456 <i>♪ Run's house ♪</i> 73 00:03:16,457 --> 00:03:18,372 ♪ 74 00:03:18,459 --> 00:03:20,461 <i>LL COOL J: Run... hip hop royalty,</i> 75 00:03:20,548 --> 00:03:22,637 <i>founding member of Run-D.M.C.</i> 76 00:03:22,724 --> 00:03:24,378 <i>Along with their DJ, Jam Master Jay,</i> 77 00:03:24,465 --> 00:03:26,206 <i>they were at the forefront</i> 78 00:03:26,293 --> 00:03:28,730 <i>of hip hop's mainstream exposure and commercial success.</i> 79 00:03:28,817 --> 00:03:31,123 <i>DON CORNELIUS: Do you have an explanation for the success</i> 80 00:03:31,254 --> 00:03:32,950 <i>of rapping as an art form?</i> 81 00:03:32,951 --> 00:03:34,566 It's funky, and everybody can dance to it. 82 00:03:34,649 --> 00:03:35,345 -[cheers and applause] -[laughs] 83 00:03:35,476 --> 00:03:36,999 That's it. 84 00:03:37,129 --> 00:03:39,915 <i>LL COOL J: The first hip hop act to have a gold record,</i> 85 00:03:40,002 --> 00:03:42,352 <i>first on MTV,</i> 86 00:03:42,439 --> 00:03:44,789 <i>first to land an endorsement deal.</i> 87 00:03:44,920 --> 00:03:47,052 Adidas gave me this. 88 00:03:47,139 --> 00:03:50,099 <i>And it all began in a Queens alley with Run</i> 89 00:03:50,186 --> 00:03:53,668 <i>and his partner in rhyme, my good friend Darryl McDaniels,</i> 90 00:03:53,755 --> 00:03:57,759 <i>better known as "DMC."</i> 91 00:03:57,846 --> 00:04:01,676 <i>RUN: D had the turntables first. He taught me how to DJ.</i> 92 00:04:01,763 --> 00:04:03,417 Darryl McDaniels, yes, and his brother. 93 00:04:03,504 --> 00:04:05,344 -He taught you how to DJ? -I didn't know how. 94 00:04:05,462 --> 00:04:06,811 That's crazy. 95 00:04:06,942 --> 00:04:10,554 DMC was a DJ before he was a rapper. 96 00:04:10,641 --> 00:04:12,252 His name was DJ Get High. 97 00:04:12,339 --> 00:04:16,256 [laughing] 98 00:04:16,343 --> 00:04:19,694 DJ Get High taught me how to DJ at 15 years old. 99 00:04:19,781 --> 00:04:22,305 We got Run's name right here. 100 00:04:22,392 --> 00:04:24,175 Yep. I wrote this a long time ago, 101 00:04:24,176 --> 00:04:25,830 before Run-D.M.C. even came together. 102 00:04:25,961 --> 00:04:27,401 I'm DMC, and I live around the block. 103 00:04:27,484 --> 00:04:30,661 <i>LL COOL J: Okay, so just back up a second.</i> 104 00:04:30,792 --> 00:04:32,145 -Gotcha, baby. I got you. -You grew up in Queens. 105 00:04:32,228 --> 00:04:35,013 <i>Right. I lived eight blocks from here.</i> 106 00:04:35,144 --> 00:04:37,668 <i>-Okay. -So, I lived on 205th Street.</i> 107 00:04:37,799 --> 00:04:39,757 That's why it's... <i>♪ My Adidas standing on... ♪</i> 108 00:04:39,844 --> 00:04:41,237 <i>♪ Two fifth street ♪</i> 109 00:04:41,324 --> 00:04:42,721 <i>♪ Funky fresh and yes, cold on my feet ♪</i> 110 00:04:42,804 --> 00:04:44,371 <i>-♪ With no shoe string... -♪ In 'em ♪</i> 111 00:04:44,458 --> 00:04:46,329 <i>-♪ I did not... -♪ Win 'em ♪</i> 112 00:04:46,416 --> 00:04:48,466 <i>♪ I bought 'em off the ave with the black Lee denim ♪</i> 113 00:04:48,549 --> 00:04:49,550 <i>♪ My Adidas ♪</i> 114 00:04:49,898 --> 00:04:51,334 <i>♪</i> 115 00:04:51,421 --> 00:04:53,901 <i>-So, I lived on 205th Street. -Okay.</i> 116 00:04:53,902 --> 00:04:57,297 <i>205th street is not nice, and I wanted to escape.</i> 117 00:04:57,384 --> 00:04:59,124 Cool out a little bit. 118 00:04:59,211 --> 00:05:00,777 [laughs] Get a little... 119 00:05:00,778 --> 00:05:03,041 I lived in the worst part of Hollis. 120 00:05:03,172 --> 00:05:04,869 [laughs] Yeah, right. 121 00:05:05,000 --> 00:05:06,697 So, me and D would hang here, 122 00:05:06,828 --> 00:05:09,264 <i>get our 40s from Dolly's, which is up the block,</i> 123 00:05:09,265 --> 00:05:10,787 <i>and we used to just get real high</i> 124 00:05:10,788 --> 00:05:16,185 <i>and we'd go... [beat boxing]</i> 125 00:05:16,272 --> 00:05:18,187 <i>♪ And then you're coming with the... ♪</i> 126 00:05:18,318 --> 00:05:20,581 [both beat boxing] 127 00:05:20,668 --> 00:05:22,369 And that's all we... not even beating on the wall. 128 00:05:22,452 --> 00:05:23,365 <i>♪ And then you're coming with the... ♪</i> 129 00:05:23,366 --> 00:05:25,977 -[beat boxing] -And it's like, yo. 130 00:05:26,064 --> 00:05:27,501 <i>- ♪ I fly - ♪ Like a dove ♪</i> 131 00:05:27,631 --> 00:05:28,589 <i>- ♪ I come - ♪ From up above ♪</i> 132 00:05:28,676 --> 00:05:30,199 <i>- ♪ I'm rocking - ♪ On the mic ♪</i> 133 00:05:30,286 --> 00:05:31,766 <i>- ♪ And you can call me - ♪ Run-Love ♪</i> 134 00:05:31,853 --> 00:05:34,551 The true vibration of Run-D.M.C. 135 00:05:34,638 --> 00:05:37,248 came from this alley right here. -That's... 136 00:05:37,249 --> 00:05:40,861 And if you look at the first Run-D.M.C. album cover, 137 00:05:40,862 --> 00:05:43,167 this is the pic. 138 00:05:43,168 --> 00:05:47,216 <i>But before we got a record deal, it was only supposed to be me.</i> 139 00:05:47,347 --> 00:05:49,086 Ohh. 140 00:05:49,087 --> 00:05:53,091 So, it was written "Run <i>the</i> MC" in case it didn't work. 141 00:05:53,178 --> 00:05:55,006 Oh, wow. 142 00:05:55,093 --> 00:05:57,879 -Run the MC. -Run the MC. [laughs] 143 00:05:57,966 --> 00:05:59,837 Then it became Run-D.M.C. 144 00:05:59,924 --> 00:06:01,838 <i>RUN: When we was making "Sucker M.C.'s,"</i> 145 00:06:01,839 --> 00:06:03,145 <i>I said, "Let D go in there."</i> 146 00:06:03,275 --> 00:06:04,411 D's like, "What are you talking about? 147 00:06:04,494 --> 00:06:05,978 You gon' get me in trouble with your..." 148 00:06:06,061 --> 00:06:08,411 D went in there and said, <i>♪ I'm D.M.C... ♪</i> 149 00:06:08,498 --> 00:06:09,847 <i>BOTH: ♪ In the place to be ♪</i> 150 00:06:09,934 --> 00:06:12,154 <i>♪ I go to St. John's University ♪</i> 151 00:06:12,241 --> 00:06:14,896 <i>♪ And since kindergarten I applied the knowledge ♪</i> 152 00:06:14,983 --> 00:06:16,293 <i>♪ And after 12th grade, I went straight to college ♪</i> 153 00:06:16,376 --> 00:06:17,812 <i>♪ I'm light-skinned ♪</i> 154 00:06:17,899 --> 00:06:19,731 He said, "I'm light-skinned." The beat dropped. 155 00:06:19,814 --> 00:06:21,555 -Yeah. -We're signed. 156 00:06:21,642 --> 00:06:22,642 Yeah. 157 00:06:22,643 --> 00:06:24,514 Run-D.M.C. is now signed as a group, 158 00:06:24,601 --> 00:06:25,911 but when they found out he would work. 159 00:06:25,994 --> 00:06:28,953 Yo, that's... insane! 160 00:06:29,084 --> 00:06:32,348 <i>RUN: Once that happened, we did what we did,</i> 161 00:06:32,479 --> 00:06:34,568 <i>it connected, and we changed the game.</i> 162 00:06:34,655 --> 00:06:37,614 <i>♪</i> 163 00:06:37,701 --> 00:06:39,098 <i>NELSON GEORGE: One of the things that you gotta remember,</i> 164 00:06:39,181 --> 00:06:41,530 <i>before Run-D.M.C. records</i> 165 00:06:41,531 --> 00:06:44,012 is that hip hop was not mainstream music at all. 166 00:06:44,099 --> 00:06:45,840 <i>♪ What is wrong? ♪</i> 167 00:06:45,927 --> 00:06:47,842 <i>DOUG E. FRESH: In the beginning of hip hop,</i> 168 00:06:47,929 --> 00:06:51,672 <i>it was looked at as, "Yo, cut that noise off.</i> 169 00:06:51,759 --> 00:06:54,718 Stop making all of that noise. What are you doing?" 170 00:06:54,805 --> 00:06:57,460 <i>♪ Never been to jail, but I stay up here, but yes, yes, y'all ♪</i> 171 00:06:57,547 --> 00:07:00,724 <i>GEORGE: This is rebel music. This is outside of music</i> 172 00:07:00,811 --> 00:07:02,683 that existed in the streets of New York 173 00:07:02,770 --> 00:07:04,902 <i>off of stuff they thought was a fad.</i> 174 00:07:04,989 --> 00:07:05,990 "Rock Steady." 175 00:07:06,077 --> 00:07:08,950 [cheering] 176 00:07:09,080 --> 00:07:10,430 It was this turn. 177 00:07:10,517 --> 00:07:12,040 -They not rolling? -They rolling. 178 00:07:12,127 --> 00:07:12,866 They rolling. 179 00:07:12,867 --> 00:07:15,173 Run-D.M.C.! 180 00:07:15,260 --> 00:07:16,820 <i>When Run-D.M.C. sells 3 million records,</i> 181 00:07:16,914 --> 00:07:18,307 that got everyone's attention. 182 00:07:18,394 --> 00:07:20,134 <i>Run-D.M.C. was articulating a bigger vision</i> 183 00:07:20,135 --> 00:07:21,918 <i>of what hip hop could be.</i> 184 00:07:21,919 --> 00:07:24,531 <i>♪ With mic in hand, I cold took command ♪</i> 185 00:07:24,618 --> 00:07:26,754 <i>"GEORGE: And once that happened, every major label's like, "Yo,</i> 186 00:07:26,837 --> 00:07:28,491 they sold three million records? 187 00:07:28,578 --> 00:07:30,101 <i>"Okay, we need to be in this game."</i> 188 00:07:30,188 --> 00:07:31,788 So, that... that was really the big bang. 189 00:07:31,886 --> 00:07:32,929 -[cheers and applause] -Yeah, thank you. 190 00:07:32,930 --> 00:07:35,193 We love you, New York. We love you. 191 00:07:35,280 --> 00:07:36,933 [cheers and applause] 192 00:07:36,934 --> 00:07:38,894 <i>LL COOL J: So, when people think about Run-D.M.C.,</i> 193 00:07:38,980 --> 00:07:41,112 <i>you think about "Peter Piper," "My Adidas,"</i> 194 00:07:41,199 --> 00:07:42,679 <i>"Walk This Way." -Yeah, yeah, yeah.</i> 195 00:07:42,766 --> 00:07:44,119 -You think about "Rock Box." -Right. 196 00:07:44,202 --> 00:07:47,205 One last word... legacy. 197 00:07:47,292 --> 00:07:49,512 Legacy means to me... 198 00:07:49,599 --> 00:07:52,472 I came, I made beautiful music for the world. 199 00:07:52,559 --> 00:07:54,343 I made my TV show "Run's House." 200 00:07:54,430 --> 00:07:56,519 Life gives to the giver and takes from the taker. 201 00:07:56,606 --> 00:07:58,046 Life gives from the giver and life... 202 00:07:58,129 --> 00:08:00,305 -Gives to the giver... -Gives to the giver... 203 00:08:00,392 --> 00:08:02,486 -...and takes from the taker. -...and takes from the taker. 204 00:08:02,569 --> 00:08:05,180 All right, class dismissed. 205 00:08:05,267 --> 00:08:06,660 <i>Every day I wake up,</i> 206 00:08:06,747 --> 00:08:10,228 I wanna know, what did I contribute to this world 207 00:08:10,315 --> 00:08:12,230 that makes people happy? 208 00:08:12,361 --> 00:08:14,015 -Yes. -That's all it is to it. 209 00:08:14,102 --> 00:08:15,886 Peace and love. 210 00:08:15,973 --> 00:08:18,585 Hi, my name is Jam Master Jay of Run-D.M.C. 211 00:08:18,715 --> 00:08:20,369 [beat boxing] 212 00:08:20,456 --> 00:08:23,024 And we wanna thank y'all for watching "Video Beat." 213 00:08:23,111 --> 00:08:25,940 And we want y'all... we gonna wanna say good night to y'all. 214 00:08:26,027 --> 00:08:27,897 [laughter] 215 00:08:27,898 --> 00:08:29,077 -All right, later. -Let's go up and check that out. 216 00:08:29,160 --> 00:08:30,557 Oh, you wanna go check out that... go to the Bronx. 217 00:08:30,640 --> 00:08:31,598 -All right. -Let's go to the Bronx, man. 218 00:08:31,685 --> 00:08:33,513 The Bronx we go, baby. 219 00:08:33,600 --> 00:08:34,339 -Here we go. -[laughs] 220 00:08:34,426 --> 00:08:36,211 <i>BOTH: ♪ Here we go ♪</i> 221 00:08:36,298 --> 00:08:38,953 <i>♪ Here we go, here we go, here we, here we, here we go ♪</i> 222 00:08:39,040 --> 00:08:41,433 <i>- ♪ DMC and DJ Run - ♪ DMC and LL Run ♪</i> 223 00:08:41,521 --> 00:08:43,523 <i>♪ Dum-dee-dee-dum, dee-dee-dee-dee-dum-dum ♪</i> 224 00:08:43,610 --> 00:08:46,177 LL COOL J: That shit was amazing, bro. 225 00:08:46,264 --> 00:08:50,659 [siren wailing in distance] 226 00:08:50,660 --> 00:08:53,402 Hi. I'm Kurt Loder, and this is "The Year in Rock." 227 00:08:53,489 --> 00:08:55,883 <i>In 1988, an unprecedented total</i> 228 00:08:55,970 --> 00:08:59,234 <i>of 11 rap albums went either gold or platinum.</i> 229 00:08:59,321 --> 00:09:02,062 Right now, man, this whole year has been a highlight to me. 230 00:09:02,063 --> 00:09:02,890 <i>♪ Hit it</i> 231 00:09:02,977 --> 00:09:04,979 <i>♪</i> 232 00:09:05,109 --> 00:09:07,764 <i>LL COOL J: By the late '80s, Run-D.M.C. had propelled</i> 233 00:09:07,851 --> 00:09:09,157 <i>this subcultural movement</i> 234 00:09:09,244 --> 00:09:12,203 <i>out of the streets and alleys of NYC</i> 235 00:09:12,290 --> 00:09:14,641 <i>and into fashion, acting...</i> 236 00:09:14,771 --> 00:09:15,685 [cries] No! 237 00:09:15,772 --> 00:09:17,687 <i>...social justice, and more.</i> 238 00:09:17,774 --> 00:09:22,083 <i>Over the next 40 years, artists would follow the very same path.</i> 239 00:09:22,170 --> 00:09:23,432 <i>♪</i> 240 00:09:23,563 --> 00:09:25,216 <i>With Run by my side,</i> 241 00:09:25,303 --> 00:09:27,001 <i>we're headed to a South Bronx shoe store</i> 242 00:09:27,088 --> 00:09:28,611 <i>owned by one of these artists,</i> 243 00:09:28,698 --> 00:09:31,527 <i>a hip hop heavyweight who transcended the genre</i> 244 00:09:31,614 --> 00:09:33,442 <i>and played a huge role in pushing the culture</i> 245 00:09:33,529 --> 00:09:34,530 <i>to where it is today.</i> 246 00:09:34,617 --> 00:09:36,358 Yo, what up, baby? 247 00:09:36,488 --> 00:09:40,492 Man, the icons. This ain't even legal, man. 248 00:09:40,580 --> 00:09:41,971 You know we had to come through. 249 00:09:41,972 --> 00:09:42,712 -What up, baby? -LL and Rev Run, this is... 250 00:09:42,799 --> 00:09:44,409 -What up, baby? -What up, baby? 251 00:09:44,496 --> 00:09:48,022 Yo, you guys are really walking around human streets like this? 252 00:09:48,109 --> 00:09:49,458 Just came from Queens, baby. 253 00:09:49,545 --> 00:09:51,460 Yo, thank you for coming, man, to Up NYC, man. 254 00:09:51,591 --> 00:09:54,028 -Get him a seat. -Sheesh! 255 00:09:54,115 --> 00:09:57,597 When they say the South Bronx, this is <i>the</i> South Bronx. 256 00:09:57,684 --> 00:09:59,947 -You grew up around here? -Yes. 257 00:10:00,034 --> 00:10:01,775 ♪ 258 00:10:01,905 --> 00:10:03,781 <i>LL COOL J: Born and raised in the South Bronx...</i> 259 00:10:03,864 --> 00:10:05,822 -Word up. <i>-...my man Fat Joe does it all.</i> 260 00:10:05,909 --> 00:10:07,258 <i>♪ Now scream ♪</i> 261 00:10:07,345 --> 00:10:07,868 <i>LL COOL J: From chart chopping hits...</i> 262 00:10:08,216 --> 00:10:10,610 <i>♪</i> 263 00:10:10,740 --> 00:10:12,786 <i>...to advancing the culture through philanthropy...</i> 264 00:10:12,873 --> 00:10:14,439 -WOMAN: Fat Joe. <i>-...literacy...</i> 265 00:10:17,921 --> 00:10:19,749 <i>...and yeah, sneaker culture.</i> 266 00:10:20,097 --> 00:10:21,881 <i>♪</i> 267 00:10:21,882 --> 00:10:24,928 Never been worn before, baby. 268 00:10:25,015 --> 00:10:26,847 <i>But as integral as he's been to building hip hop</i> 269 00:10:26,930 --> 00:10:29,280 <i>and the lifestyle into what it is to today...</i> 270 00:10:29,367 --> 00:10:31,021 Big up, LL, man. Much respect. 271 00:10:31,108 --> 00:10:34,024 <i>...he still pays homage to those who paved the way</i> 272 00:10:34,111 --> 00:10:38,159 <i>for him and for generations of hip hop artists to come.</i> 273 00:10:39,290 --> 00:10:41,728 Yo, listen, let me tell you somethin', Rev Run. 274 00:10:41,858 --> 00:10:43,338 I'm in the South Bronx. 275 00:10:43,425 --> 00:10:45,732 Hip hop was birthed in the South Bronx. 276 00:10:45,819 --> 00:10:49,083 Not only was hip hop birthed in the South Bronx, 277 00:10:49,213 --> 00:10:52,694 they had a choke hold on hip hop for the first 10 years. 278 00:10:52,695 --> 00:10:55,523 I'm in junior high school talent show. 279 00:10:55,524 --> 00:10:57,526 That night I performed... 280 00:10:57,657 --> 00:10:59,659 <i>♪ She only comes out at night ♪</i> 281 00:10:59,746 --> 00:11:00,920 <i>♪ The lean and hungry... ♪</i> 282 00:11:00,921 --> 00:11:03,314 -I... Nah. Yo, listen. -[laughing] 283 00:11:03,445 --> 00:11:06,187 Bro, they are laughing at me so funny in the crowd like, oh... 284 00:11:06,317 --> 00:11:07,536 Did you have long hair? 285 00:11:07,623 --> 00:11:09,364 Yes, I did. I looked like the Beatles. 286 00:11:09,451 --> 00:11:11,762 -Yeah, that's what... [laughs] -But listen what I'm saying. 287 00:11:11,845 --> 00:11:14,325 -Right? Listen what I'm saying. -Ooh! 288 00:11:14,412 --> 00:11:18,112 <i>FAT JOE: The guy plays Run-D.M.C...</i> 289 00:11:18,199 --> 00:11:19,982 <i>RUN-D.M.C.: ♪ Two years ago, a friend of mine ♪</i> 290 00:11:19,983 --> 00:11:23,334 <i>♪ Asked me to say some MC rhymes ♪</i> 291 00:11:23,421 --> 00:11:25,815 <i>FAT JOE: I watched 1,000 kids in the South Bronx</i> 292 00:11:25,946 --> 00:11:27,338 look at each other like this. 293 00:11:27,687 --> 00:11:29,863 ♪ 294 00:11:29,950 --> 00:11:32,778 I watched the <i>Bronx,</i> who created hip hop, 295 00:11:32,779 --> 00:11:34,476 heard your shit come on. 296 00:11:34,606 --> 00:11:35,742 -Whatever this is... -Is the shit. 297 00:11:35,825 --> 00:11:38,480 -...is to reign supreme! -[laughs] Yeah. 298 00:11:38,567 --> 00:11:40,308 Stuff... it happened in real time. 299 00:11:40,395 --> 00:11:43,224 Like, I'm so blessed that I got to see it. 300 00:11:43,354 --> 00:11:45,573 <i>♪ Come on, everybody, let's all get down ♪</i> 301 00:11:45,574 --> 00:11:47,358 ♪ 302 00:11:47,445 --> 00:11:48,882 <i>LL COOL J: While Run and my man D</i> 303 00:11:48,969 --> 00:11:51,711 <i>continued to get recognition outside of Queens,</i> 304 00:11:51,798 --> 00:11:53,495 <i>it was their choice of footwear</i> 305 00:11:53,625 --> 00:11:56,890 <i>and a fortuitous night in 1986 at Madison Square Garden</i> 306 00:11:57,020 --> 00:11:59,283 <i>that truly changed the game forever.</i> 307 00:11:59,370 --> 00:12:01,246 Now take your Adidas! Put 'em up in the goddamn air! 308 00:12:01,329 --> 00:12:03,505 Let everybody put on the Adidas! 309 00:12:03,592 --> 00:12:04,593 <i>♪ My Adidas ♪</i> 310 00:12:04,724 --> 00:12:06,595 Come on, put 'em up in the air! 311 00:12:06,682 --> 00:12:08,249 [cheering] 312 00:12:08,336 --> 00:12:10,032 <i>♪ My Adidas ♪</i> 313 00:12:10,033 --> 00:12:11,731 <i>GEORGE: Famously, Run-D.M.C.'s headline</i> 314 00:12:11,818 --> 00:12:14,081 in Madison Square Garden, they hold up their sneakers, 315 00:12:14,168 --> 00:12:15,646 and they have everyone in the crowd wearing Adidas 316 00:12:15,647 --> 00:12:17,258 hold up their sneakers, and, like, 317 00:12:17,388 --> 00:12:19,608 <i>and a third to half the crowd had Adidas on.</i> 318 00:12:19,695 --> 00:12:22,219 <i>Executives from Adidas were there, and they're like,</i> 319 00:12:22,306 --> 00:12:24,787 "Yo, this is our market." 320 00:12:24,874 --> 00:12:26,354 <i>- ♪ We started - ♪ Alley ♪</i> 321 00:12:26,441 --> 00:12:28,138 <i>- ♪ Now we chill in - ♪ Cali ♪</i> 322 00:12:28,269 --> 00:12:29,448 <i>♪ And I won't trade my Adidas for no bullshit Bally's ♪</i> 323 00:12:29,531 --> 00:12:31,925 <i>♪ My Adidas... [echoing] Adidas, Adidas ♪</i> 324 00:12:32,012 --> 00:12:35,102 That changed the game for hip hop. 325 00:12:35,189 --> 00:12:39,584 <i>When Run-D.M.C. signed that million-dollar deal with Adidas,</i> 326 00:12:39,671 --> 00:12:41,848 <i>that set hip hop on its course</i> 327 00:12:41,935 --> 00:12:44,764 to be able to dominate in those spaces. 328 00:12:45,808 --> 00:12:47,375 <i>GEORGE: That got everyone's attention.</i> 329 00:12:47,505 --> 00:12:49,506 <i>It brings hip hop through all these different audiences,</i> 330 00:12:49,507 --> 00:12:51,727 so now it's not just an urban kid audience. 331 00:12:51,858 --> 00:12:54,425 <i>And that expands what hip hop is.</i> 332 00:12:54,512 --> 00:12:56,296 [shouts indistinctly] 333 00:12:56,297 --> 00:12:57,777 <i>TONE: Later on, you had Cross Colours</i> 334 00:12:57,864 --> 00:12:59,690 <i>and Kriss Kross, right?</i> 335 00:12:59,691 --> 00:13:02,782 <i>You had Will Smith selling Ray-Bans, right?</i> 336 00:13:02,869 --> 00:13:04,348 I make this look good. 337 00:13:04,479 --> 00:13:07,003 Big brands partnering up with young entertainers, 338 00:13:07,090 --> 00:13:09,310 <i>you know, from Rockaway and Sean John.</i> 339 00:13:09,397 --> 00:13:11,746 <i>♪</i> 340 00:13:11,747 --> 00:13:12,907 <i>That was really the big bang.</i> 341 00:13:13,009 --> 00:13:14,968 ♪ 342 00:13:15,098 --> 00:13:18,928 <i>We're actually selling product outside of music.</i> 343 00:13:19,015 --> 00:13:22,497 I think once we realized that the artists were brands, 344 00:13:22,584 --> 00:13:24,454 I think that really pushed it into the mainstream. 345 00:13:24,455 --> 00:13:25,892 ♪ 346 00:13:25,979 --> 00:13:28,459 <i>OSORIO: As it started to grow up,</i> 347 00:13:28,546 --> 00:13:31,245 it transitioned into this business. 348 00:13:31,332 --> 00:13:33,595 <i>You're not just making money off of the music.</i> 349 00:13:33,682 --> 00:13:38,295 That is when we started to see more of a hip hop entrepreneur. 350 00:13:38,382 --> 00:13:41,297 LL COOL J: Look, at the end of the day, 351 00:13:41,298 --> 00:13:44,040 hip hop was influenced by Run-D.M.C., bar none. 352 00:13:44,127 --> 00:13:46,563 Like, I don't think nobody could even argue 353 00:13:46,564 --> 00:13:48,130 with the type of impact. 354 00:13:48,131 --> 00:13:50,133 How did these change the world? 355 00:13:50,264 --> 00:13:52,353 <i>RUN: Well, when I got into the game...</i> 356 00:13:52,483 --> 00:13:53,920 Yo, D's house right there. 357 00:13:54,050 --> 00:13:55,746 <i>I don't know nothin' about publishing.</i> 358 00:13:55,747 --> 00:13:57,101 I don't know nothin' about nothin'. 359 00:13:57,184 --> 00:13:58,750 Right. 360 00:13:58,838 --> 00:14:03,103 So, our basic thing that we did to get money was with shows. 361 00:14:03,190 --> 00:14:07,411 As we made the record, "My Adidas," things changed. 362 00:14:07,498 --> 00:14:09,849 It connected with the people. 363 00:14:09,979 --> 00:14:11,506 I remember going to Detroit wearing 'em. 364 00:14:11,589 --> 00:14:13,765 I remember going all around the world wearing 'em. 365 00:14:13,853 --> 00:14:17,334 <i>These sneakers... they were accessible in everybody's hood.</i> 366 00:14:17,421 --> 00:14:19,206 <i>So, everybody picked them up,</i> 367 00:14:19,293 --> 00:14:21,773 and we got the first million-dollar check. 368 00:14:21,861 --> 00:14:23,688 We got the connection with Adidas. 369 00:14:23,775 --> 00:14:26,082 We put out our own sneakers. Changed my life. 370 00:14:26,169 --> 00:14:29,651 Okay, Joe, you was generating income 371 00:14:29,738 --> 00:14:31,131 with your music, doing shows. 372 00:14:31,218 --> 00:14:34,003 Why did you decide to expand beyond that? 373 00:14:34,134 --> 00:14:35,439 Well, you know, we're artists. 374 00:14:35,526 --> 00:14:38,790 We rely so much on touring money. 375 00:14:38,878 --> 00:14:41,663 -Right. -Promoters are the promoters. 376 00:14:41,793 --> 00:14:44,622 So, when they know that you only relying on this, 377 00:14:44,709 --> 00:14:46,450 they start playing them games. 378 00:14:46,581 --> 00:14:49,540 Like, "Joe, how many times people wanna see 'Lean Back'?" 379 00:14:49,671 --> 00:14:52,674 Are you kidding? It happens to everybody. I'm like, what? 380 00:14:52,804 --> 00:14:55,807 And so you got your whole family depending on you. 381 00:14:55,895 --> 00:14:57,548 -Right. -So, I realized 382 00:14:57,635 --> 00:14:59,246 I gotta diversify. 383 00:14:59,376 --> 00:15:00,817 Too many rappers, know what I'm saying? 384 00:15:00,900 --> 00:15:02,336 You done seen 'em go platinum... 385 00:15:02,423 --> 00:15:03,772 -Right. -...and make hits 386 00:15:03,859 --> 00:15:05,426 back in the days... -Right. 387 00:15:05,513 --> 00:15:07,171 ...and sell 20 million records, and now they all broke, 388 00:15:07,254 --> 00:15:08,259 -Know what I'm saying? -Right. 389 00:15:08,342 --> 00:15:09,430 No disrespect. 390 00:15:09,560 --> 00:15:12,215 -Even if my touring goes low... -Mm-hmm. 391 00:15:12,302 --> 00:15:14,870 I got other sources of income coming in. 392 00:15:15,001 --> 00:15:16,828 -Mm-hmm. -So, that is the root of 393 00:15:16,959 --> 00:15:19,440 why I branch out into other businesses. 394 00:15:19,570 --> 00:15:22,269 Now all the little kids is like, "Yo, Ma, look", 395 00:15:22,399 --> 00:15:24,836 Fat Joe got a store," they mother could hit him 396 00:15:24,924 --> 00:15:26,751 like, "Yo, you know, he was on welfare. 397 00:15:26,838 --> 00:15:28,665 He was on the cheese line like you. 398 00:15:28,666 --> 00:15:30,306 He grew up in the projects down the block. 399 00:15:30,407 --> 00:15:32,148 If he did it, you could do it." 400 00:15:32,235 --> 00:15:34,803 Now I've become such a good businessman that 401 00:15:34,890 --> 00:15:37,675 the shows are cherries on top. -LL COOL J: Mm. 402 00:15:37,762 --> 00:15:41,462 <i>You, maybe you don't understand, but you went to acting early.</i> 403 00:15:41,549 --> 00:15:42,767 <i>LL COOL J: Mm-hmm.</i> 404 00:15:42,854 --> 00:15:44,382 <i>FAT JOE: You went to doing business early.</i> 405 00:15:44,465 --> 00:15:45,379 <i>-Oh, yeah. -You, you...</i> 406 00:15:45,466 --> 00:15:47,120 <i>you was clear before anybody.</i> 407 00:15:47,250 --> 00:15:49,252 Oh, because a smart rabbit has more than one hole. 408 00:15:49,383 --> 00:15:51,297 -[laughs] -You know what I mean? 409 00:15:51,298 --> 00:15:52,607 The fox start chasing him and all that he got. 410 00:15:52,690 --> 00:15:53,996 -Whoo! -You know what I mean? 411 00:15:54,083 --> 00:15:55,867 ♪ 412 00:15:59,654 --> 00:16:02,048 It's no big deal to see Fat Joe up in the Bronx. 413 00:16:02,135 --> 00:16:03,140 -Right. -Know what I'm sayin'? 414 00:16:03,223 --> 00:16:04,701 'Cause that's my home. You know, no matter 415 00:16:04,702 --> 00:16:07,270 how much money I make, I'm still gon' be up in there. 416 00:16:07,357 --> 00:16:08,750 ♪ 417 00:16:08,880 --> 00:16:09,751 [siren wailing in distance] 418 00:16:09,838 --> 00:16:11,448 [child yells in distance] 419 00:16:11,535 --> 00:16:13,189 ♪ 420 00:16:13,276 --> 00:16:16,323 So, hip hop, in many ways has saved your life. 421 00:16:16,453 --> 00:16:17,888 -Saved my life. -It saved your life. 422 00:16:17,889 --> 00:16:19,330 -So, tell me how. -I'm in the streets. 423 00:16:19,413 --> 00:16:21,545 This Mitchel projects, Patterson, 424 00:16:21,676 --> 00:16:23,330 Brook Avenue, Cypress. 425 00:16:23,460 --> 00:16:26,289 It's my neighborhood. It's my world. 426 00:16:26,376 --> 00:16:28,857 <i>You know, this is a drug pot before my time.</i> 427 00:16:28,944 --> 00:16:30,511 -Mm-hmm. -So, I'm getting 428 00:16:30,598 --> 00:16:33,775 major money out here, but all my friends start going to jail. 429 00:16:33,862 --> 00:16:35,168 <i>LL COOL J: Mm-hmm.</i> 430 00:16:35,255 --> 00:16:36,975 <i>FAT JOE: So, I knew I had to change my life.</i> 431 00:16:38,301 --> 00:16:40,869 <i>My brother used to carry the vinyl</i> 432 00:16:40,956 --> 00:16:43,654 <i>to the block parties for Grandmaster Flash.</i> 433 00:16:43,741 --> 00:16:45,874 All that... <i>♪ Mary, Mary ♪</i> 434 00:16:45,961 --> 00:16:47,789 <i>BOTH: ♪ Why you buggin'? ♪</i> 435 00:16:47,876 --> 00:16:49,573 <i>♪ On ♪</i> 436 00:16:49,660 --> 00:16:51,313 <i>- ♪ That funk is on - ♪ Is on</i> [laughs] 437 00:16:51,314 --> 00:16:53,316 -I'm studying all this. -Yeah, yeah, yeah. 438 00:16:53,403 --> 00:16:56,885 And outside my house, we had two DJs, Supreme and Hutch, 439 00:16:56,972 --> 00:16:59,147 and they would jam every day. 440 00:16:59,148 --> 00:17:02,934 <i>And whenever you heard the music ricochet off the wall,</i> 441 00:17:03,022 --> 00:17:05,589 <i>you stopped playing baseball. You stopped playing basketball.</i> 442 00:17:05,676 --> 00:17:07,765 You stopped everything. You go to the jam. 443 00:17:07,896 --> 00:17:09,767 <i>I was born in hip hop.</i> 444 00:17:09,854 --> 00:17:14,206 <i>♪</i> 445 00:17:14,207 --> 00:17:16,905 <i>LL COOL J: So, then when did you first pick up the mic?</i> 446 00:17:17,036 --> 00:17:18,472 No older than 10. 447 00:17:18,559 --> 00:17:20,777 And you gotta understand, my father's Cuban. 448 00:17:20,778 --> 00:17:22,128 My mother's Puerto Rican. 449 00:17:22,215 --> 00:17:23,742 They used to be like, "Yo, what are you <i>doing?"</i> 450 00:17:23,825 --> 00:17:26,262 -They had no concept. -[laughs] 451 00:17:26,349 --> 00:17:27,659 I'm like, "Yo, I'm writing rhymes," and they be like, 452 00:17:27,742 --> 00:17:30,570 "Nah, you ain't never gonna succeed in that." 453 00:17:30,571 --> 00:17:33,877 <i>But I would go everywhere, battle everybody.</i> 454 00:17:33,878 --> 00:17:36,490 <i>I loved it since my birth.</i> 455 00:17:36,577 --> 00:17:40,363 Hip hop, the inception, was right outside my window. 456 00:17:40,450 --> 00:17:43,671 <i>Ruby Dee, the first Puerto Rican MC,</i> 457 00:17:43,758 --> 00:17:46,629 <i>♪ Ruby Dee is my name, and I'm a Puerto Rican ♪</i> 458 00:17:46,630 --> 00:17:48,767 <i>♪ You might think I'm Black by the way that I'm speaking ♪</i> 459 00:17:48,850 --> 00:17:50,939 He's from around the corner. 460 00:17:51,026 --> 00:17:54,725 <i>-Sha-Rock, first female MC... -No doubt.</i> 461 00:17:54,812 --> 00:17:57,250 ...two blocks away from me on Prospect Avenue. 462 00:17:57,337 --> 00:18:00,427 <i>Lovebug Starski... from my projects.</i> 463 00:18:00,514 --> 00:18:02,907 I mean, hip hop was so fresh 464 00:18:02,994 --> 00:18:05,084 <i>that every day you learned something new.</i> 465 00:18:05,171 --> 00:18:07,129 <i>-Yeah. -You go to the block party</i> 466 00:18:07,216 --> 00:18:09,483 <i>and learn a new dance, to wear your clothes a different way.</i> 467 00:18:09,566 --> 00:18:11,438 -Yeah. -I was born in that. 468 00:18:11,525 --> 00:18:13,701 ♪ 469 00:18:13,788 --> 00:18:16,095 <i>LL COOL J: Hip hop went from South Bronx</i> 470 00:18:16,182 --> 00:18:18,967 to top of the food chain financially. 471 00:18:19,054 --> 00:18:20,538 And one thing about you, and I love it, 472 00:18:20,621 --> 00:18:23,666 You always talk about abundance. You talk about getting rich. 473 00:18:23,667 --> 00:18:25,974 You talk about getting money. You talk about this stuff. 474 00:18:26,061 --> 00:18:27,110 Sure ain't about the smoking blunts, 475 00:18:27,193 --> 00:18:29,108 <i>drinking 40s on the corner no more.</i> 476 00:18:29,195 --> 00:18:31,152 But if they wanna talk to me about business, 477 00:18:31,153 --> 00:18:32,981 <i>I'm down for that.</i> 478 00:18:33,068 --> 00:18:34,987 <i>LL COOL J: And it's more to it than just, "I want money."</i> 479 00:18:35,070 --> 00:18:36,550 <i>It's more to it than that.</i> 480 00:18:36,680 --> 00:18:38,164 <i>-FAT JOE: It's my wife... -LL COOL J: Yeah.</i> 481 00:18:38,247 --> 00:18:39,513 <i>FAT JOE: ...my family and my community.</i> 482 00:18:39,596 --> 00:18:42,469 It's the real trickle down effect for me. 483 00:18:42,599 --> 00:18:46,864 The thing I love the most is giving back to my community. 484 00:18:46,995 --> 00:18:49,605 So, the more I get, I tell God, 485 00:18:49,606 --> 00:18:51,260 "God, I'm really gonna give back." 486 00:18:51,391 --> 00:18:52,783 -I love that. -You know? 487 00:18:52,914 --> 00:18:54,176 -My man. -A'ight. 488 00:18:54,263 --> 00:18:56,657 -Fat Joe. -LL Cool J. 489 00:18:56,787 --> 00:18:58,920 -Mr. Cartagena. -Whoo! 490 00:18:59,007 --> 00:19:00,704 You did it. Hip hop born here. 491 00:19:00,791 --> 00:19:04,447 [siren wailing in distance] 492 00:19:04,795 --> 00:19:06,145 ♪ 493 00:19:06,232 --> 00:19:08,408 <i>LL COOL J: From Fat Joe's world</i> 494 00:19:08,495 --> 00:19:11,150 <i>to hip hop business and philanthropy in the Bronx</i> 495 00:19:11,237 --> 00:19:13,804 <i>to SOB's nightclub in Manhattan,</i> 496 00:19:13,891 --> 00:19:16,242 <i>I made the journey downtown to meet someone</i> 497 00:19:16,329 --> 00:19:18,679 <i>who helped hip hop cross over into the broader culture</i> 498 00:19:18,809 --> 00:19:20,246 <i>like never before...</i> 499 00:19:20,376 --> 00:19:22,422 <i>a man who showed a new generation</i> 500 00:19:22,509 --> 00:19:27,035 <i>how artists could impact the culture beyond the mic.</i> 501 00:19:28,993 --> 00:19:31,605 <i>♪ M-E-T-H-O-D Man ♪</i> 502 00:19:31,692 --> 00:19:33,301 -Oh, what's happening? -What's going on? What's good? 503 00:19:33,302 --> 00:19:35,086 -What's good? -Oh, living legend himself. 504 00:19:35,217 --> 00:19:35,826 -How are you? -Good, baby. 505 00:19:35,913 --> 00:19:37,567 My man. Respect, respect. 506 00:19:37,654 --> 00:19:38,481 What's happening? What's happening? 507 00:19:38,612 --> 00:19:40,135 -You know, I'm chillin'. -You are? 508 00:19:40,266 --> 00:19:41,967 -'Chillin'. Yeah. -Supposed to be. You are. 509 00:19:42,050 --> 00:19:44,444 Yes, I am, sir. We in SOB's. 510 00:19:44,531 --> 00:19:46,576 -Yeah. -A little monumental spot here, 511 00:19:46,663 --> 00:19:48,713 and shit, a lot of great talent came through here, you know. 512 00:19:48,796 --> 00:19:51,059 <i>♪ M-E-T-H-O-D Man ♪</i> 513 00:19:51,146 --> 00:19:54,758 <i>♪ M-E-T-H-O-D Man, hey, you ♪</i> 514 00:19:54,889 --> 00:19:56,547 <i>LL COOL J: An original member of the Wu-Tang Clan,</i> 515 00:19:56,630 --> 00:19:58,718 <i>Method Man's talent, captivating stage presence,</i> 516 00:19:58,719 --> 00:20:01,722 <i>and charisma launched him from Staten Island</i> 517 00:20:01,852 --> 00:20:03,724 <i>all the way to the top.</i> 518 00:20:03,811 --> 00:20:06,248 When you got the mind, plus you got the resources, 519 00:20:06,335 --> 00:20:07,945 man, this goes on and on. -Yeah. 520 00:20:08,076 --> 00:20:10,905 <i>Music, film, television,</i> 521 00:20:11,035 --> 00:20:13,734 <i>fashion, producing.</i> 522 00:20:13,864 --> 00:20:15,562 <i>My man even made comic books.</i> 523 00:20:15,649 --> 00:20:18,434 Persistence overcomes resistance. 524 00:20:18,565 --> 00:20:21,394 <i>Wu-Tang is forever, and hip hop is forever.</i> 525 00:20:21,481 --> 00:20:23,004 <i>And Method Man played a huge part</i> 526 00:20:23,091 --> 00:20:25,485 <i>in reinforcing that legacy.</i> 527 00:20:25,572 --> 00:20:27,617 <i>♪ M-E-T-H-O-D Man ♪</i> 528 00:20:28,879 --> 00:20:32,318 What was the very first seed 529 00:20:32,448 --> 00:20:35,234 that inspired you to... to get into hip hop? 530 00:20:35,364 --> 00:20:36,587 [Sugar Hill Gang's "Rapper's Delight" playing] 531 00:20:36,670 --> 00:20:39,890 My first introduction to hip hop was Sugar Hill Gang. 532 00:20:39,977 --> 00:20:41,505 -Straight up? Okay. -Yes, "Rapper's Delight." 533 00:20:41,588 --> 00:20:43,202 <i>♪ Said a hip-hop, the hippie to the hippie ♪</i> 534 00:20:43,285 --> 00:20:45,248 <i>♪ The hip, hip-a-hop and you don't stop the rockin' ♪</i> 535 00:20:45,331 --> 00:20:47,637 <i>♪ To the bang-bang boogie, say up jump the boogie ♪</i> 536 00:20:47,768 --> 00:20:49,813 <i>♪ To the rhythm of the boogie, the beat ♪</i> 537 00:20:49,900 --> 00:20:52,468 <i>METHOD MAN: But this underground movement of hip hop,</i> 538 00:20:52,555 --> 00:20:54,164 <i>being from New York,</i> 539 00:20:54,165 --> 00:20:57,038 <i>we had radio stations that would only play hip hop...</i> 540 00:20:57,125 --> 00:20:58,909 <i>LL COOL J: Mm-hmm.</i> 541 00:20:58,996 --> 00:21:01,347 <i>METHOD MAN: ...late night on Fridays and Saturdays.</i> 542 00:21:01,434 --> 00:21:03,653 -100%. -And we were well aware of it. 543 00:21:03,740 --> 00:21:05,786 <i>I mean, that set the stage for everything that</i> 544 00:21:05,873 --> 00:21:07,705 <i>I started to love after that, you know what I mean?</i> 545 00:21:07,788 --> 00:21:11,052 <i>I became one of those kids that sat next to the radio</i> 546 00:21:11,139 --> 00:21:13,141 <i>on Friday and Saturday trying to catch up.</i> 547 00:21:13,228 --> 00:21:16,710 A Mr. Magic world, world premiere, premiere, premiere. 548 00:21:16,797 --> 00:21:18,494 <i>DJ: World premiere.</i> 549 00:21:18,625 --> 00:21:21,323 But what inspired me to pick up a pen... no lie... 550 00:21:21,410 --> 00:21:23,803 <i>♪ Queens get the money long time, no cash ♪</i> 551 00:21:23,804 --> 00:21:26,067 <i>♪ I'm caught up in the hustle when the guns go blast ♪</i> 552 00:21:26,154 --> 00:21:27,547 And Roxanne Shanté. 553 00:21:27,634 --> 00:21:29,984 <i>♪ I'm Shanté, and the rhymes are def ♪</i> 554 00:21:30,071 --> 00:21:33,161 <i>♪ Just rap so fresh till I get out of breath ♪</i> 555 00:21:33,248 --> 00:21:35,206 And then we 12, 13 years old, brother. 556 00:21:35,337 --> 00:21:37,731 -Okay. -We would go on the staircase, 557 00:21:37,818 --> 00:21:39,907 smoke, and then somebody would start beat boxing. 558 00:21:39,994 --> 00:21:43,432 The first verse that I ever fucking wrote 559 00:21:43,519 --> 00:21:45,086 was inspired by "Rock the Bells." 560 00:21:45,216 --> 00:21:47,741 <i>♪ I'm a tower full of power with rain and hail ♪</i> 561 00:21:47,828 --> 00:21:49,747 <i>♪ Cut Creator scratch the record with his fingernail ♪</i> 562 00:21:49,830 --> 00:21:51,962 <i>♪ Rock the bells ♪</i> 563 00:21:52,049 --> 00:21:54,617 That cadence that you used to use where it was 564 00:21:54,748 --> 00:21:57,011 two rhyming words in between the two rhyming words... 565 00:21:57,098 --> 00:21:59,187 -Right. -So, it would be something like, 566 00:21:59,274 --> 00:22:01,019 <i>♪ I'm on a mission, don't get up because I'm taking no shorts ♪</i> 567 00:22:01,102 --> 00:22:01,755 <i>♪ I bust a cap, and it's like that ♪</i> 568 00:22:01,842 --> 00:22:03,452 Yeah, yeah. 569 00:22:03,539 --> 00:22:04,675 <i>♪ And I will give it no thought ♪</i> 570 00:22:04,758 --> 00:22:06,154 -Yeah, yeah, yeah. -That kind of shit, so... 571 00:22:06,237 --> 00:22:08,370 -Yeah. -Yeah, I was biting. Facts. 572 00:22:08,457 --> 00:22:10,028 And that was my intro right there and shit. 573 00:22:10,111 --> 00:22:12,461 It's like you taught niggas how to rhyme, I. 574 00:22:12,592 --> 00:22:14,681 -And it worked out. -Yeah. 575 00:22:14,768 --> 00:22:16,813 <i>♪ The king of crowd rockers finally is back ♪</i> 576 00:22:16,900 --> 00:22:19,076 <i>♪ My voice is your choice as the hottest wax ♪</i> 577 00:22:19,163 --> 00:22:20,469 <i>♪ Rock the bells ♪</i> 578 00:22:26,649 --> 00:22:28,347 <i>Welcome to "Yo! MTV Raps."</i> 579 00:22:28,434 --> 00:22:30,697 Tonight, straight from the streets of Shaolin, 580 00:22:30,827 --> 00:22:32,307 the Wu-Tang Clan is in effect! 581 00:22:32,394 --> 00:22:34,309 Whoo! 582 00:22:34,396 --> 00:22:36,746 Whoo! 583 00:22:36,833 --> 00:22:38,792 Shoo! 584 00:22:38,879 --> 00:22:40,054 Yeah. Protect your neck, kid. 585 00:22:40,141 --> 00:22:45,146 Cash Rules Everything Around Me... 586 00:22:45,233 --> 00:22:46,582 -C.R.E.A.M. -Get the money. 587 00:22:46,669 --> 00:22:48,671 <i>♪ In your mind ♪</i> 588 00:22:48,802 --> 00:22:50,977 Ladies and gentlemen, please welcome Method Man! 589 00:22:50,978 --> 00:22:52,588 [applause] 590 00:22:52,675 --> 00:22:55,199 Ah, yeah, baby. My man, Method Man, 591 00:22:55,286 --> 00:22:56,679 on our way Uptown. -Yeah. 592 00:22:56,810 --> 00:22:58,511 <i>Just swinging through the streets of New York.</i> 593 00:22:58,594 --> 00:23:01,162 <i>LL COOL J: Okay, so you're Method Man.</i> 594 00:23:01,292 --> 00:23:03,817 Wu-Tang Clan becomes this worldwide phenomenon. 595 00:23:03,904 --> 00:23:05,862 Worldwide. Worldwide. 596 00:23:05,949 --> 00:23:07,342 Starts going mainstream. 597 00:23:07,429 --> 00:23:09,213 Hey! Wu-Tang! 598 00:23:09,300 --> 00:23:11,132 <i>♪ We got stickup kids, corrupt cops and crack rocks ♪</i> 599 00:23:11,215 --> 00:23:12,917 <i>LL COOL J: Talk to me about what it was like</i> 600 00:23:13,000 --> 00:23:16,656 <i>as the group started going beyond the projects.</i> 601 00:23:16,743 --> 00:23:19,615 <i>♪ To kick the truth to the young Black youth ♪</i> 602 00:23:19,702 --> 00:23:22,792 I vividly remember Wu-Tang is bubbling. 603 00:23:22,879 --> 00:23:24,097 Okay. 604 00:23:24,098 --> 00:23:25,708 We got the "Method Man" single out. 605 00:23:25,795 --> 00:23:27,231 Right. 606 00:23:27,318 --> 00:23:29,016 It's on "Battle of the Beats" on Hot 97. 607 00:23:29,103 --> 00:23:30,496 [radio frequencies tuning] 608 00:23:30,583 --> 00:23:32,585 <i>♪ M-E-T-H-O-D Man ♪</i> 609 00:23:32,672 --> 00:23:34,543 <i>It's constantly winning to the point</i> 610 00:23:34,630 --> 00:23:36,502 <i>where they have to retire the song.</i> 611 00:23:36,589 --> 00:23:38,547 We don't know that because we're touring. 612 00:23:38,634 --> 00:23:40,201 <i>♪ Hey, you, get off my cloud ♪</i> 613 00:23:40,331 --> 00:23:42,943 <i>We had to come back and perform at the Fever,</i> 614 00:23:43,030 --> 00:23:45,206 not knowing that this record's been bubbling. 615 00:23:45,293 --> 00:23:46,903 The video's been bubbling. 616 00:23:46,990 --> 00:23:49,949 <i>♪ Here I am, here I am, here I am, the Method Man ♪</i> 617 00:23:49,950 --> 00:23:52,561 So, soon as we pull up, it's packed outside. 618 00:23:52,648 --> 00:23:54,824 We've never seen this shit before up to that point. 619 00:23:54,955 --> 00:23:56,696 -Right. -Well, who that for? 620 00:23:56,783 --> 00:23:59,481 I found out when we jumped out that van. 621 00:23:59,568 --> 00:24:01,139 -[audience cheering] -Brooklyn, please, 622 00:24:01,222 --> 00:24:03,659 put your motherfucking hands together! 623 00:24:03,746 --> 00:24:06,227 -Oh! -Method Man! Yeah! 624 00:24:06,314 --> 00:24:07,228 Yeah. 625 00:24:07,315 --> 00:24:09,360 [speaking indistinctly] 626 00:24:09,491 --> 00:24:12,929 [wild cheers and applause] 627 00:24:13,060 --> 00:24:14,935 <i>METHOD MAN: I mean, the excitement and just the...</i> 628 00:24:15,018 --> 00:24:17,064 <i>the energy was totally different.</i> 629 00:24:17,151 --> 00:24:18,804 <i>It was like, holy shit.</i> 630 00:24:18,805 --> 00:24:20,415 <i>I was used to being the underdog.</i> 631 00:24:20,546 --> 00:24:22,069 -Right. -I didn't know how 632 00:24:22,199 --> 00:24:23,944 to take this shit at first. -Now you the big... 633 00:24:24,027 --> 00:24:25,293 you was a big dog. -Yeah, I was like, 634 00:24:25,376 --> 00:24:26,769 but I'm-a meet the challenge. 635 00:24:26,856 --> 00:24:28,814 <i>♪ M-E-T-H-O-D Man ♪</i> 636 00:24:28,815 --> 00:24:31,034 <i>♪ M-E-T-H-O-D Man</i> 637 00:24:31,121 --> 00:24:33,515 <i>♪ Hey, you, get off my cloud ♪</i> 638 00:24:33,646 --> 00:24:36,039 <i>♪ You don't know me, and you don't know my style ♪</i> 639 00:24:36,126 --> 00:24:39,042 <i>♪</i> 640 00:24:39,129 --> 00:24:42,045 <i>-It felt great that night. -LL COOL J: Yeah.</i> 641 00:24:42,176 --> 00:24:45,047 <i>METHOD MAN: Like, they know who we are now.</i> 642 00:24:45,048 --> 00:24:46,659 <i>The beauty was sharing that moment,</i> 643 00:24:46,789 --> 00:24:49,618 'cause it wasn't just me. It was a gang of us. 644 00:24:49,705 --> 00:24:54,187 And it's different when you watch your friends grow from, 645 00:24:54,188 --> 00:24:55,668 you know, grade school 646 00:24:55,755 --> 00:24:57,713 to junior high school to high school. 647 00:24:57,800 --> 00:24:59,106 It's like being 648 00:24:59,236 --> 00:25:00,628 in the same bunkhouse with a bunch of soldiers. 649 00:25:00,629 --> 00:25:02,631 It's like, you got his back. He got yours. 650 00:25:02,718 --> 00:25:05,547 And the only gang that we are... 651 00:25:05,634 --> 00:25:06,987 it's the gang of money that we make. 652 00:25:07,070 --> 00:25:08,550 [laughter] 653 00:25:08,681 --> 00:25:11,292 -You owe me 20 bing-bings. -Look at my six G's. 654 00:25:11,379 --> 00:25:14,294 <i>You look at us back then, who would ever think</i> 655 00:25:14,295 --> 00:25:16,819 <i>that we could be in a position where we could feed our families</i> 656 00:25:16,906 --> 00:25:21,650 for the rest of our lives, be world-praised and famous 657 00:25:21,737 --> 00:25:24,044 for doing something that we love to fucking do? 658 00:25:24,131 --> 00:25:25,571 I would have never imagined that shit. 659 00:25:25,654 --> 00:25:27,003 <i>And sometimes when I'm onstage,</i> 660 00:25:27,090 --> 00:25:29,571 <i>and I'm watching my dudes perform,</i> 661 00:25:29,658 --> 00:25:31,573 <i>I get a euphoric feeling because</i> 662 00:25:31,660 --> 00:25:33,140 I'm seeing them as kids again. -Yeah. 663 00:25:35,272 --> 00:25:36,709 It's like, holy shit, man. 664 00:25:36,796 --> 00:25:38,710 -We made it this far. -We made it this far. 665 00:25:38,711 --> 00:25:40,756 That was a good reminder for me. Shit. 666 00:25:40,843 --> 00:25:45,021 [train tracks rumbling in distance] 667 00:25:45,108 --> 00:25:46,762 <i>LL COOL J: Check it out. One word.</i> 668 00:25:46,849 --> 00:25:50,374 You tell me what it means to you, what you want it to be. 669 00:25:50,505 --> 00:25:51,419 -It's up to you. -All right. 670 00:25:51,506 --> 00:25:54,117 -Legacy. -Ooh. 671 00:25:54,204 --> 00:25:56,424 More than anything... 672 00:25:58,557 --> 00:26:00,384 I want people to recognize my humility 673 00:26:00,471 --> 00:26:02,647 'cause it's genuine. -Yeah. 674 00:26:02,648 --> 00:26:04,824 I want my legacy to be to a point where 675 00:26:04,911 --> 00:26:07,740 when my kids run into people that knew me, 676 00:26:07,827 --> 00:26:11,918 they only have good things to say about their dad. 677 00:26:12,048 --> 00:26:13,135 Wow. 678 00:26:13,136 --> 00:26:15,182 ♪ 679 00:26:15,312 --> 00:26:17,532 <i>That's the legacy I wanna leave...</i> 680 00:26:17,663 --> 00:26:18,577 a good guy. 681 00:26:18,664 --> 00:26:21,057 So, a legacy of honor and respect. 682 00:26:21,144 --> 00:26:22,667 Yes. Yes. 683 00:26:22,668 --> 00:26:25,758 ♪ 684 00:26:25,888 --> 00:26:27,411 <i>LL COOL J: What is the feeling now</i> 685 00:26:27,498 --> 00:26:30,240 <i>when you walk around, as you move through the world?</i> 686 00:26:30,327 --> 00:26:31,507 -It's fulfillment. -What is it like 687 00:26:31,590 --> 00:26:32,899 in Method Man's skin moving through the world? 688 00:26:32,982 --> 00:26:35,332 I'm embracing the fact that I am a creative. 689 00:26:35,419 --> 00:26:37,552 I couldn't find a word for it for all these years, 690 00:26:37,639 --> 00:26:40,554 but I know what it is now. I like to create. 691 00:26:40,555 --> 00:26:42,339 I see a blank slate, drives me crazy. 692 00:26:42,470 --> 00:26:44,777 I have to add something to it. 693 00:26:44,864 --> 00:26:47,431 On that blank slate, I see so many different things 694 00:26:47,518 --> 00:26:49,259 and so much potential. 695 00:26:49,346 --> 00:26:51,826 <i>REPORTER: Las Vegas has officially entered the Chamber...</i> 696 00:26:51,827 --> 00:26:54,787 <i>the Wu-Tang Clan announcing they will have a residency.</i> 697 00:26:54,917 --> 00:26:57,398 I feel fulfilled and gracious. 698 00:26:57,528 --> 00:26:59,661 But in the same breath, I deserve it. 699 00:26:59,748 --> 00:27:02,185 -You goddamn right. -Yeah. 700 00:27:02,272 --> 00:27:03,796 -You earned it. -I earned it. 701 00:27:03,883 --> 00:27:06,886 -And you envisioned it. -Yes, I did, sir. [laughs] 702 00:27:06,973 --> 00:27:10,150 -Yes, I did, sir. -You envisioned that shit. 703 00:27:10,237 --> 00:27:11,978 Good shit, man. Let's bounce now. 704 00:27:12,065 --> 00:27:13,679 Chop it up a little bit more. Yeah, that's... that's good shit. 705 00:27:13,762 --> 00:27:15,329 Y'all be good out there, a'ight? 706 00:27:15,416 --> 00:27:17,679 My friends is better than yours, ya heard? 707 00:27:17,810 --> 00:27:20,073 Ya know I mean? Good shit, baby. Good shit. 708 00:27:24,860 --> 00:27:27,950 All right. Y'all brothers wanna talk to me now? All right. 709 00:27:28,037 --> 00:27:32,520 Basically, I'm the Method Man 'cause I smoke the most. 710 00:27:32,607 --> 00:27:36,523 <i>♪ Oh, now be good to me ♪</i> 711 00:27:36,524 --> 00:27:38,352 <i>♪ In the midnight hour</i> 712 00:27:38,439 --> 00:27:42,442 <i>♪ Oh, now be good to me ♪</i> 713 00:27:42,443 --> 00:27:44,488 <i>♪ When I was down in the shadows ♪</i> 714 00:27:44,619 --> 00:27:48,492 <i>♪ Oh, now be good to me ♪</i> 715 00:27:48,579 --> 00:27:50,324 <i>♪ You know you pick me up when I've been moanin' ♪</i> 716 00:27:50,407 --> 00:27:53,846 <i>♪ Oh, now be good to me ♪</i> 717 00:27:53,976 --> 00:27:54,976 <i>♪ I'll be... ♪</i>